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Subaru Dealer

A red 2024 Subaru Impreza RS is shown driving on a tree-line road after leaving a Subaru dealer.

Who knew shopping for a new or used car could be so fun? That’s what our customers say after their experience at Ruge’s Subaru. We work hard to ensure your vehicle purchase is free from stress and frustration. Buying a car should be exciting, and as your Subaru dealer, we want to provide the best shopping experience possible. We offer an extensive inventory of new and used Subarus, all priced competitively and ready for you to drive home.

Life behind the wheel of a Subaru means never worrying about what Mother Nature has in store. Subaru’s legendary Symmetrical All-Wheel Drive tackles rain, snow, and sleet better than any car on the road. Here at Ruge’s Subaru, we carry a big selection of the most popular Subaru nameplates, including the best-selling Crosstrek, the Outback, and the Forester. We’ll help you select the Subaru that best fits your lifestyle and budget.

We serve all kinds of buyers, from busy, growing families to budget-savvy commuters. We love helping first-time buyers navigate the purchase process with ease. Adventure seekers and weekend road trippers flood our showroom for access to the Subaru lineup of off-road-ready vehicles. Families on the go will find a Subaru with room for the kids and their gear. Let’s face it––carpools are more fun when you love what you drive!

Join our growing family of happy Subaru owners and choose Ruge's Subaru for your next purchase. We guarantee you’ll find the perfect vehicle for your individual lifestyle right here on our lot. Undecided? Our team of friendly sales consultants is happy to walk you through the entire Subaru lineup and help you discover the best fit. We pride ourselves on individualized service and support, so give us a call or stop by, and we’ll get you on the path to effortless Subaru ownership.

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From Grand Adventures to the Daily Grind, We Have a Subaru for You

How would you describe your lifestyle? Are you raising a family and zipping all over town to soccer fields and schools? Maybe you’re a weekend road tripper looking for a car that gets great gas mileage and offers worry-free driving in snowy weather. Only a few automotive brands offer vehicles that perform double-duty as reliable daily drivers with adventure-ready go-anywhere capability.

The Subaru lineup is a dynamic family of cars and crossovers with universal appeal. Long known for its class-leading capability and reliability, the Subaru brand embodies practicality without sacrificing style. Choosing a Subaru means never worrying when you wake up to a fresh coating of snow. It means sliding behind the wheel of a vehicle that sips fuel. Partnering with Ruge’s Subaru throughout your ownership experience adds extra peace of mind. We’ll help you keep up with scheduled maintenance and be there for all your driving needs.

You’ll find Subarus everywhere these days. From the school pickup line to the most remote backcountry trails, these versatile vehicles are at home on any terrain. Driving a Subaru makes life easier for busy professionals and families with endless to-do lists and errands. Comfortable cabins and roomy cargo areas provide the space necessary to tackle weekend home improvement projects and shuttle the kids and their friends to baseball practice.

At Ruge’s Subaru, our diverse lineup puts you in control of your purchase. Almost every Subaru model offers standard Symmetrical All-Wheel Drive and they all have a host of advanced safety technologies designed to keep occupants out of harm’s way, leaving you to focus on the fun stuff, like exterior color and cabin amenities. If it’s been a while since you’ve explored the diverse Subaru lineup, now’s a great time to get reacquainted.

A green 2023 Subaru Forester is shown parked on a snowy field.

Be Confident Behind the Wheel of a New Subaru

Big changes are afoot at Subaru, including a series of recent model redesigns and upgrades to provide even more driver-centric benefits. Subaru’s crossover lineup includes the subcompact Crosstrek, the Forester, the legendary Outback, and the eight-passenger Ascent. Commuters and buyers looking for something other than an SUV should take a look at sporty Imprezas and upscale Subaru Legacys for sale. Buying a new Subaru comes with tons of benefits, including a three-year/36,000-mile basic warranty and a five-year/60,000-mile powertrain warranty. Hybrid models also receive eight years/100,000 miles of hybrid system warranty coverage.

Within each model lineup, buyers will find a wide range of trims and configurations, allowing easy customization for any budget or lifestyle. There are also alternative fuel vehicle offerings, including the Subaru Crosstrek hybrid. The Subaru Solterra SUV is an EV that offers zero-emissions while driving with all the capability and reliability of a Subaru. If you’re ready for the electric vehicle lifestyle, the capable Solterra is ideal.

Subaru’s new car lineup includes performance models designed for driving enthusiasts. The powerful all-wheel drive new Subaru WRX and the rear-wheel drive BRZ deliver adrenaline-fueled on-the-road performance via powerful Subaru Boxer engines and sport-tuned suspensions designed for grip. Yes, even those with a need for speed have a reliable option in the Subaru line.

A grey 2019 Subaru BRZ Limited is shown driving past a fence.

Find a Reliable Used Subaru

Choosing a used Subaru makes great financial sense since you won’t absorb that dreaded first-year depreciation. Subarus have long been popular in the used car marketplace for their reliability and durability. Many owners report achieving high six-figure mileage milestones without any serious mechanical issues, making the Subaru a sought-after pre-owned favorite for cautious buyers.

At Ruge’s Subaru, we carry used and Certified Pre-Owned (CPO) models. What’s the difference? A Certified Pre-Owned Subaru comes with additional factory warranty coverage. These vehicles are put through a punishing 152-point inspection before earning the CPO badge, ensuring they are mechanically sound and ready for your next adventure. Buyers receive tons of perks, including a three-month trial toSiriusXM satellite radio, a one-year STARLINK connected services trial subscription, and 24/7 roadside assistance. We also provide a complimentary CARFAX report for every CPO Subaru, so you can verify the vehicle’s pristine ownership history.

Buying a used Subaru vehicle is reassuring since an estimated 97 percent of Subaru models sold in the last decade are still on the road today. Subaru’s reputation for building long-lasting vehicles assures used buyers that the odometer reading is truly “just a number.” As a used Subaru owner, you don’t need to worry as much about costly breakdowns or unexpected repairs; Subaru regularly ranks in the top ten for reliability.

The Ruge's Subaru logo is shown.

We Are Your Premier Subaru HQ

Why should you choose Ruge’s Subaru? We offer world-class service and support throughout your entire automotive purchase and ownership experience. Our team is devoted to ensuring your complete satisfaction, whether you’re here to buy a new or used car, or you’re stopping by for a quick oil change. We start by offering the best and biggest selection of models and trims at everyday low prices.

Once you’ve settled on the perfect Subaru, allow our team of in-house financing pros to help you apply for auto loans and secure the best possible rate available. Our huge sales volume gives us access to some of the most aggressive financing programs in the industry. We invite you to apply for financing conveniently online, so we can get to work while you have fun shopping for your new Subaru.

After the sale, our factory-trained technicians are standing by to ensure your Subaru stays in like-new condition the entire time you own it. They’re experienced in performing a range of services, from routine oil changes to comprehensive repairs, and we always use genuine Subaru replacement parts. Don’t trust your investment to just any corner chain––let the Ruge’s Subaru service center provide you and your vehicle with white glove, professional experience. We invite you to call or drop by today to learn more about the dynamic Subaru brand. Our team is standing by to assist you.