Ruge's Subaru Special

Wild Card

Savings Up To

$35.00 - $49.99
$5.00 Off
$50.00 - $99.99
$10.00 Off
$100.00 - $199.99
$15.00 Off
$200 - Up
$25.00 Off
Ruge's Subaru Special

Major Maintenance

10% Off
Ruge's Subaru Special

10% Off Wiper Blades

+ Free Installation
Ruge's Parts Special

10% Off Subaru Accessories

*does not include tires
Ruge's Subaru Special

Cabin Air Filter Replacement

$5 Off
Ruge's Subaru Special

Four Wheel Alignment

$10 Off

With Purchase of 4 Tires

Ruge's Subaru special

Multi-Point Inspection


Keep your Subaru in top condition. Let our Subaru Trained Service Technicians perform a thorough multi-point inspection.

Ruge's Subaru special

All Wheel Alignment Special


Service includes:
• Inspect/adjust camber & toe if needed
• Inspect suspension & steering linkage
• Road test

Ruge's Subaru special

Oil & Filter Change

$5 Off

Extend your engine's life with regular oil and filter changes. Included in this service:
• Change engine oil per model specifications (up to 5 quarts)
• Replace oil filter with a Genuine Subaru oil filter

Ruge's Subaru special

Replace Your Cabin Air Filter

$5 Off

Help keep dust and pollen out of your car's passenger cabin by getting your cabin air filter replaced regularly (most models every 7,500 miles or 1 year, whichever comes first).

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Exterior of a Ruge's Subaru near Red Hook, NY

We Have an Unmatched Selection

Our small-town feel is rooted in our values, but our big brand appeal is showcased in our unmatched selection of new and used models. Our experience in the industry has taught us many valuable lessons, like the importance of meeting every customer’s needs. To do that means keeping a diverse selection of models that fit a wide variety of budget, driving, and style demands. In other words, it requires building a shopper’s paradise.

Ruge’s Subaru has built that paradise with our vast selection of new and used Subaru vehicles. We believe our customers deserve only the best, guaranteeing as much by ensuring every model meets our high-quality standards before being added to our inventory. In addition, our competitive and transparent pricing adds another layer of satisfaction, giving customers confidence that they’re getting the best deal in town when they invest in a best-selling new Subaru vehicle like the Outback, Crosstrek, Legacy, Impreza, or Forester.

We also make it easy for customers to stretch their hard-earned dollars with our expansive inventory of Certified Pre-Owned Subarus and our selection of used cars, trucks, and SUVs. Every model in our pre-owned inventory is thoroughly vetted for quality, with our certified technicians conducting a comprehensive 152-point inspection and reconditioning process on every Certified Pre-Owned Subaru. This process gives you the confidence to shop off our used lot, while our vast selection guarantees you’ll find the perfect model that checks all the boxes on your must-have list.

In-Person or Online: We’re Always Here

Ruge’s Subaru knows your time is valuable and that the last thing any customer wants to do is spend their free time at the dealership. Our lobby is exceptional and our team is friendly, but we know you have more important things to do. That’s why we tailor our approach to your specific needs, delivering a bespoke customer experience online and in person. 

For customers who prefer to shop in person, our team will take the time to learn more about you and your driving needs. We want to know how your current vehicle falls short of your expectations and what’s on your must-have list. This information allows us to finetune our approach, showing you the models that meet your needs, exceed your expectations, and fit within your budget. As a result, you’ll spend less time navigating the sale and more time in the driver’s seat of a vehicle you love. 

What if you prefer to shop for vehicles online? We’re here to help with that, too. Our virtual showroom gives you access to our entire inventory, making it easy to find the perfect model for your needs. Once you’re ready to say “yes,” it’s a hassle-free process that you can begin online by submitting your finance application and valuing your trade before you head to the dealership.

Exterior view of a Subaru service and parts center in Rhinebeck, NY
Customer representatives standing in their booths at a Subaru dealership in Rhinebeck


Let Us Help Protect Your Investment

Ruge’s Subaru is unique because we know our most important work starts before and after the sale. We work diligently to maintain a diverse inventory of new and used models so that you have a vast selection to choose from on our lot. These efforts parallel the hard work that goes into maintaining our state-of-the-art Subaru service center and investing in the certified technicians that run our facility. Why is this important? 

Buying a car doesn't take that long when compared to the length of time you’ll own the vehicle. We know that you’ll spend more time maintaining your Subaru over the years, especially since Subarus are renowned for logging hundreds of thousands of miles with ease. So, that’s where our real work begins––after the sale. 

We’re here to help you protect your investment and get the most out of your vehicle. Our factory-trained and certified technicians are among the best and most talented in the business. They know the ins and outs of every make and model and proudly use their expertise to serve customers like you. But, more importantly, they are committed to the same values of transparency, integrity, and respect as the rest of the Ruge’s Subaru team, which guarantees an unparalleled customer experience you won’t find anywhere else.

The Ruge’s Advantage

We’ve been in business for over 85 years and attribute our success to customers like you. You’re the heart and soul of our dealership, and that’s something that should be celebrated. The Ruge’s Advantage Program is our way of saying “thank you” and welcoming you into one of the most cherished automotive families in the region.

The Ruge’s Advantage Program is a standard perk that comes with almost every purchase of a new or pre-owned vehicle. It engineers peace of mind in your purchase by offering a lifetime engine warranty on new models and a six-month or 6,000-mile powertrain warranty on used models. This coverage protects you from costly out-of-pocket expenses and reflects our confidence in our inventory.

Fortunately, the perks don’t end there. The Ruge’s Advantage also includes rental reimbursement, trip interruption coverage, and emergency roadside assistance. These benefits guarantee help is always a phone call away and that you keep more money in your wallet should your vehicle break down. That’s what it means to have the Ruge’s Subaru team on your side.

Contact Us

It’s time to bring your Subaru dreams to life with Ruge’s Subaru. Contact us or visit the dealership at 6444 Montgomery Street in Rhinebeck, New York, and see what it means to shop with the best Subaru dealer in the area. We can’t wait to meet you and show you what it means to have a partner that’s always ready to help, from finding the perfect model at a price you’ll love to helping you protect your investment every mile ahead.